- Cisco announced its intent to acquire July Systems, a startup that uses wifi to gather insights about visitor behavior in physical spaces like malls, stadiums and airports.
- Cisco, which already partnered with July Systems, plans to scale the startup's technology and apply it to new physical spaces such as hospitals and government buildings.
- It's unclear how much Cisco will pay for July Systems. But the Sequoia and Intel Capital-backed start up was last valued at $45 million in a 2012 funding round.
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